Auf orellfuessli.ch bestellen
Anne Sigismund (EDT)/ Möslein, Kathrin M. (E Huff
In today¿s competitive globalized market, firms are increasingly reaching beyond conventional internal methods of research and development to use ideas developed through processes of open innovation (OI). Organizations including Siemens, Nokia, Wikipedia, Hyve, and innosabi may launch elaborate OI initiatives, actively seeking partners to help them innovate in specific areas. Individuals affiliated by common interests rather than institutional ties use OI to develop new products, services, and solutions to meet unmet needs.
Fremdsprachige Bücher
MIT Press Ltd
Englisch
322
2013-01-25
9780262018494
978-0-262-01849-4