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Matthew Jockers, Jodie Archer
What if an algorithm could predict which manuscripts would become mega-bestsellers?
Girl on the Train . Fifty Shades. The Goldfinch. Why do some books capture the whole world's attention? What secret DNA do they share? In The Bestseller Code , Archer and Jockers boldly claim that not only can mega-hits be explained and identified - but they've built the algorithm to prove it. Using cutting-edge text mining techniques, they have developed a model that analyses theme, plot, style and character to explain why some books resonate more than others with readers. Provocative, entertaining, and ground-breaking , The Bestseller Code explores the hidden patterns at work in the biggest hits and, more importantly, the real reasons we love to read.
Penguin Books UK